Years ago your goal was to be seen in many places (book stores, trade shows and etc.) Now to increase book sales you need to be seen by many search engines.
More Website Traffic = More Sales
To help you out in generating more traffic for your site, in turn increase sales of your book. I’ve listed several ways to increase your website traffic.
Website Traffic Tips
1) Invest in a website
A self-published WordPress is the best website for a small business owner. There are many plugins to use to increase your website ranking on searches.
2) Exchange or Trade Links with other sites
With exchanging links with other sites, both of you will benefit from the efforts both of you do to enhance your sites traffic.
3) Search and use proper keywords or keyword phrases for your sites content
Search engines look for certain keywords that they would show in their results page. In doing so, having the right keyword and keyword phrase is a high requirement in ranking in high in search engine results. Use more than one keyword. The more specific the keyword is the better.
For an example, If you subject is about plants, narrow it down to a color or a different type of plants.
4) Write Articles that can lead traffic to your site
Submit articles to sites that would contain the same subject that your site deals in. If your book is about how to cook, write press releases and articles about recipes and cookbooks. Attach your sites description and services at the end of the article as well as the link.
5) Join forums and form online communities
Capture a market and show your expertise and credibility. When you found a good foundation for your site, people will trust you and your site and will pass on to many people their trust. Traffic will certainly increase because they know that you can provide what they need.
Search on Google “forums + (your subject)”
6) Lastly, Offer newsletters.
If many people know what you are about and your existence is shared with many others, you will find a loyal traffic that can provide you with more traffic by recommendation. If you arouse the curiosity of your customers they would be pushed to help you with your traffic.
Since we are talking about newsletters, please sign up for my newsletter HERE. I promise to keep it short, sweet and packed with useful information. Plus I wrote an eBook with specific tips to increase your website traffic.
P.S. Here is an article with more ways to increase your website.