Social media marketing is all about social networking, so you need to tie your different sites together within the same network. Make it easy for your viewers and readers to find you on Twitter, see your YouTube videos and follow your Facebook page. Be sure your Twitter profile contains a URL for your Facebook profile and your blog. When you have links that connect all of your different social media sites, that can help increase your customer base.
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SOCIAL MEDIA TIPS
Use social media to market your business! Offer incentives to people who share your page with others. Doing so can lead to hundreds or even thousands of people being sent invitations to your page. This can be done through coupons, free samples or whatever else you may think of. It will make your customer happy to spread the word about your business for you!
To make sure your social marketing campaign is reaching your customers, find out where they congregate. Are many of them on Facebook or do they prefer Twitter? Depending on your niche, you might be better off looking at LinkedIn or even YouTube. Poll your customers and find out where they spend their internet hours. Pitch your tent there.
If you wish to have a big following in social media marketing, don’t try to just sell products. Generate posts that relate to your niche. These could include stories or perhaps external provider links can be made available from within your industry. You can get people engaged by running contests, ask questions or post new pictures. Look for opportunities to interact with your followers. Instead of focusing on product placement, focus on product engagement. Get your customers to associate their identity, not their wallet, with your brand.